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Author: Ashton Elder

Ashton has an M.S. in Marketing from Florida International University and has been working as a marketer for over five years. She is currently serving on the University of North Florida’s Department of Communications Professional Committee Board. Ashton has been a guest on several media and marketing panels throughout her career. She also holds a degree from the University of North Florida where she studied political science, journalism, and mass communications. Prior to working in marketing, she worked as a journalist for several news outlets and publications, including an internship at NPR where she produced several radio features. This site features a collection of her articles and radio features from her career in journalism. This site also features some of her insights and projects from her career in marketing. Ashton’s background in journalism has provided her with a solid foundation on which to build enhanced media and social media strategies to provide creative, innovative marketing solutions. Ashton also has first-hand experience with brand design and brand building. Ashton also works on an array of marketing projects from social media to email marketing and everything in between.
May 19, 2021

How I’m Using Goal Setting, Data and Platforms to Implement My Company’s Most Important Marketing Campaigns of 2021

Marketing, 2 Comments

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May 16, 2021May 16, 2021

My Content Marketing Quick Tips

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May 2, 2021May 2, 2021

How Research Helped My Company Transform Our Brand

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May 2, 2021May 2, 2021

My Daily Data Routine to Stay on Top of Industry Trends

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February 26, 2021February 26, 2021

Why Candid Photo and Video Content Make for Great Storytelling

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February 20, 2021

Don’t Let Your Company Get Lost in Data Overload-Use Great Visuals!

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February 11, 2021

How SEO and the Future of Search is Impacting Our Company’s Marketing

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February 6, 2021February 6, 2021

The Power of Hispanics in Florida Politics

Journalism, Magazine Publications, No Comments

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February 6, 2021February 6, 2021

A Second Chance Through New Hope

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February 6, 2021February 6, 2021

Rethreading lives from India to Jacksonville

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Recent Posts

  • Mixing It Up With Brand Expert Alysia Dailey
  • Mixing It Up with Marketing Specialist Genesis Rodríguez
  • A Content Marketing Plan That Works for Small and Medium-Sized Businesses
  • Why Creative Content Matters In Today’s Digital Age
  • Highlights From My Marketer’s Toolkit: Key Customers and How I Reach Them  
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